→ Birra Flea / Fruit Ale – Giampiero Quaini

Birra Flea / Fruit Ale

The Flea craft brewery in Gualdo Tadino launches two new fruit-based craft beers. A novelty for the sector which highlights
the brand's desire to stand out from the crowd in this continuously evolving market.
The graphic design of the labels reflects this goal. The ad-hoc illustrations create small worlds on the printed surface
which communicate the experience and novelty of the product's new flavours.

The Flea craft brewery in Gualdo Tadino launches two new fruit-based craft beers. A novelty for the sector
which highlights the brand's desire to stand out from
the crowd in this continuously evolving market.
The graphic design of the labels reflects this goal.
The ad-hoc illustrations create small worlds
on the printed surface which communicate the experience and novelty of the product's new flavours.

The Flea craft brewery in Gualdo Tadino launches two new fruit-based craft beers. A novelty for the sector which highlights the brand's desire
to stand out from the crowd in this continuously evolving market.
The graphic design of the labels reflects this goal. The ad-hoc illustrations create small worlds
on the printed surface which communicate
the experience and novelty of the product's
new flavours.

The Flea craft brewery in Gualdo Tadino launches two new fruit-based
craft beers. A novelty for the sector which highlights the brand's desire
to stand out from the crowd in this continuously evolving market.
The graphic design of the labels reflects this goal. The ad-hoc illustrations create small worlds on the printed surface which communicate
the experience and novelty of the product's new flavours.

The Flea craft brewery in Gualdo Tadino launches two new fruit-based craft beers.
A novelty for the sector which highlights
the brand's desire to stand out from the crowd in this continuously evolving market.
The graphic design of the labels reflects
this goal. The ad-hoc illustrations create small worlds on the printed surface
which communicate the experience and novelty of the product's new flavours.

Graphic Design & Art Direction:
Giampiero Quaini as Head of Design at Marimo
Copywriting: Selina Galfo
Year: 2016
Project type: Packaging